Suzie Moncrieff had an art gallery in Nelson, NZ. She wanted to promote her gallery, so she hired some designers to make art put onto the human body, instead of on the wall. She was not that impressed with lots of the garments, with them being knitted, but the next year, 1988 was LOADS better! The show got bigger and bigger! In 2004, WOW announced that They would move to Wellington to perform. The show grew popularity by 50%, with 35,000 people turning up!